Outs: Conspicuous Consumption, Indulgent Foods, Exotics (unless healthy), Spas, McMansions, Exuberant Expectations, Hummers,
Ins: Cocooning, Family, Home and Hearth, Home-baked, Safety, Value, Steadfast, Trusted, Reassuring, American, Security, Education, Self-Reliance, Heroes, Home Repair, DIY
Is your brand message aligned?
Tuesday, November 11, 2008
Marketing Ins & Outs in Down Economy
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